Introducing The Iron Samurai, a lava red Japanese inspired LED watch from an alternative future which gives its wearer cool omnipotence by rewriting the rules of how temporal data (time) should be displayed.
You mean this watch really tells the time? Yes. Even though The Iron Samurai embodies Tokugawan style and Shogunate design with its blood red numerals encased in stark samurai sword steel like the final battle between all the forces of good and evil in the multiverse, this Japanese LED watch does in fact tell the time and does so really efficiently too!

Tap the top button on the right side of the timepiece and watch the screen light up like surfacing lava. Tap the bottom button to make the numbers blink and hence adjust them. In Time mode, the top row represents hour information, while the bottom row represents minutes information. In date mode, top and bottom represent month and day.

In fact, when you start wearing this watch you may find yourself spending all your time challenging strangers to duels. You will probably live by the Bushido code of Rectitude, Courage, Benevolence, Respect, Honesty, Honour, and Loyalty. You’ll start reading kanji and reciting Haiku by Basho such as “even a horse / arrests my eyes—on this / snowy morrow.” Yes, The Iron Samurai has been known to increase its wearers’ strength, dexterity, constitution, intelligence, wisdom, and charisma by as much as 20 points each! Chuck Norris and Steven Seagal are said to be Iron Samurai owners, as is David Bowie and Brian Eno. In reality, this watch is perfect for Presidential dinner crashers, Facebook celebs with over 1000 fans, Youtube directors with over 2,000,000 views, anyone who can play the entirety of Neil Zaza’s I’m Alright on electric guitar, iPhone 3Gs owners, or anybody who is a somebody.

Gizmodo via ChinaVision